Blog Category: ‘CRO’

  • Turn Your Website into a Real Asset – Conversion Rate Optimization

    Monday, November 8th, 2010

    Conversion rate optimization (CRO) is the art and science of persuading your site visitors to take actions that benefit you, by making a purchase, offering a donation, or committing to some positive future action. CRO uses a wide variety of techniques, including persuasive copy-writing and credibility-based web design, to convert prospects into buyers. By planning, [...]

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